Ecommerce Dynamics Ecommerce Dynamics
SMEs · Mid-caps · Enterprises

Digital audit & roadmap

A clear-eyed assessment of your digital ecosystem, and a prioritised action plan your team can actually execute.

Before investing in a redesign, a tool or a campaign, you need to know where you stand and what will actually pay off. The audit covers your platforms, your IT systems, your visibility and your data; the roadmap turns that diagnosis into decisions: quick wins, structural workstreams, budgets and milestones.

Book a strategic call

30 minutes, no commitment. Every engagement comes with a tailored proposal.

What you get

A map of the current setup: platforms, IT systems, data flows, organisation
A full technical and SEO/GEO audit, with a severity level for every finding
An analysis of the customer journey and its friction points (UX/CRO)
A roadmap prioritised by business impact and implementation effort
Budget estimates for each workstream and vendor recommendations
A readout to your leadership team: a document to decide with, not a report to file away

Who this engagement is for

SME owners and CEOs

You have to arbitrate digital investments without the in-house expertise to assess everything.

Marketing & digital leaders

You want to test your instincts against facts and back your budget decisions with an outside diagnosis.

CIOs and IT directors

You are preparing a redesign or an integration and want an independent view before committing budget.

How the engagement runs

1

Scoping

A call to define the perimeter: platforms in scope, access, priority issues and readout format.

2

Investigation

Technical analysis, interviews with your key people, review of data and journeys. Two to four weeks depending on scope.

3

Readout

Presentation of the diagnosis and roadmap to your leadership team, with decisions made in the room.

4

Next steps (optional)

Management of the implementation, or a documented handover to your teams and partners.

Why Ecommerce Dynamics

  • 1A view that is business, technical and SEO at once: single-discipline audits miss the real trade-offs.
  • 2Independent advice: no stake in the solutions or the partners recommended.
  • 3Deliverables designed for decision-making: impact-based prioritisation, realistic budgets, achievable milestones.
  • 4More than ten years in the field: recommendations account for what a team can realistically execute.

The other consulting engagements

Fractional e-commerce leadership Project & migration management All consulting →

Frequently asked questions

How long does an audit take?
Two to four weeks depending on scope (number of platforms, depth of IT systems, interviews). The exact timeline is agreed during scoping.
Do we need to grant access to our systems?
Read-only access is enough in most cases (analytics, CMS, Search Console). A non-disclosure agreement can be signed before anything is shared.
Is the price agreed upfront?
Yes: the proposal drawn up after scoping sets out a fixed perimeter, fixed deliverables and a fixed price. No billing by time spent.
What if we then want to implement the roadmap?
You are free to choose: execution by your teams, by your partners, or with our project management. The roadmap is designed to be actionable in all three cases.

Let's talk about your project

A 30-minute strategic call, with no commitment, to assess whether we can help.

Book a strategic call