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Digital Marketing Audit and Strategy

A complete diagnosis of your digital presence with a concrete action plan to accelerate your growth.

See all our offers: digital marketing

Complete audit of your digital presence and definition of a tailored marketing strategy. Market analysis, concrete recommendations, and prioritized action plan.

From
€890.00 excl. VAT

Each project is customised after a conversation with our team.

Who is this for

SME leaders, marketing managers, and entrepreneurs who want to take a step back from their digital strategy and identify the most profitable growth levers.

The need it addresses

You invest time and money in digital but are unsure of your choices. You need an expert external perspective to evaluate what works, what doesn't, and where to focus your efforts.

What you get

A detailed audit of your digital presence (website, SEO, social media, advertising, emailing) accompanied by a prioritized action plan with concrete and quantified recommendations.

The benefit for your business

You leave with a clear roadmap that allows you to focus your investments on the most profitable actions. No more flying blind.

What's included

Website audit (UX, performance, conversion)
SEO audit (technical, content, popularity)
Digital competitor analysis
Social media audit
Audit of existing advertising campaigns
Emailing and CRM analysis
Prioritized 6-month action plan
Presentation of results via video conference (1h)
Summary document delivered in PDF format

What's not included

Implementation of recommendations
Operational marketing management
Content writing
Creation or management of advertising campaigns
Development of website functionalities
Subscriptions to analytical tools

Who is this for?

Questioning SMEs

You feel that your digital performance does not match your investments.

Companies before a project

Before launching a new site, campaign, or redesign, you want an objective diagnosis.

Leaders without a marketing team

You manage marketing yourself and need an expert opinion to guide you.

Why conduct an audit rather than rush into action?

  • 1

    An audit identifies quick wins: high-impact actions that do not require a large investment. These are often the first missed opportunities.

  • 2

    It avoids costly mistakes: investing in advertising when your site doesn't convert is throwing money out the window.

  • 3

    It prioritizes your efforts: with limited budget and time, it's crucial to know where to focus your resources.

  • 4

    It creates a baseline: the KPIs measured during the audit serve as a basis for measuring your future progress.

Measured results for our clients

Every engagement is measured. Two documented examples:

See how we work →

Frequently asked questions

How long does the audit take?
The audit takes 2 to 3 weeks between information gathering, analysis, and report delivery. The presentation is scheduled according to your availability.
What information do you need?
Access to Google Analytics, Google Search Console, your advertising accounts, your CRM/emailing, and a list of your competitors. We provide a precise checklist.
Is the audit objective if I then entrust you with the implementation?
Our recommendations are factual and quantified. We clearly distinguish what you can do internally, what requires a service provider, and what we can handle.
What happens after the audit?
You are free to implement the recommendations internally or entrust us with certain tasks. The action plan is designed to be actionable independently.
What is the difference with an SEO audit?
The SEO audit focuses on visibility in search and AI answer engines. The digital marketing audit and strategy covers every channel: SEO, advertising, social media, email, marketplaces, conversion and measurement, with an overall budgeted roadmap.
How much does the digital marketing audit cost?
€890 excl. VAT, fixed price for a standard-sized business. It includes the analysis of all your channels, the prioritised action plan and the video call readout.
Is it suitable for a company with no digital strategy yet?
Yes. In that case, the audit becomes a scoping exercise: we start from your market, goals and resources to define the priority channels and starting budget, without investing at random.

A digital marketing audit is the starting point for any high-performing strategy. By methodically analyzing each component of your online presence, we identify strengths to capitalize on and weaknesses to correct. The result: a concrete action plan that maximizes the return on every euro invested.

Our audit approach covers the entire digital customer journey: from discovery (SEO, advertising, social media) to conversion (UX, landing pages, checkout) and retention (emailing, CRM). This 360° vision allows us to identify breaks in the funnel and hidden opportunities.

The digital marketing audit and strategy at €890 excl. VAT is a 360-degree diagnosis of your online presence: website and user experience, organic search, online advertising (Google Ads, Meta Ads), social media, email, marketplaces and measurement tools. Each channel is assessed on three criteria: what it returns today, what it could return, and the effort required to get there. The result is a prioritised digital strategy over six to twelve months.

This offer is for SME and e-commerce leaders who already invest in digital marketing without a clear view of the return, or who are preparing a launch and want to pick the right channels before spending. It differs from the complete SEO audit, which focuses on search visibility: here, the scope covers all acquisition and conversion, with the perspective of an e-commerce consultant who has run these channels in-house.

The deliverable includes an audit report per channel, a prioritisation matrix, a costed action plan with recommended budgets and a video call readout. You can then entrust implementation to your team, your current providers or to us, with no obligation. For companies seeking broader leadership support (organisation, tools, hiring), our consulting practice offers a company-wide digital audit and roadmap.

Ready to take action?

Every project is customized after a discussion with our team. Book a free 30-minute call, no commitment, to define your needs and the best approach together.

Our services are set up only after a personalized discussion.

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