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Visual Identity and Branding

A strong and consistent brand identity that differentiates you and leaves a lasting impression.

Creation of your complete visual identity: logo, color palette, typographies, graphic charter, and variations for all your media.

From
€990.00 excl. VAT

Each project is customised after a conversation with our team.

Who is this for

Entrepreneurs, startups, SMEs, and brands launching or repositioning that need a professional and memorable visual identity.

The need it addresses

Your brand image is unclear, inconsistent, or amateurish. You need a visual identity that reflects your values, inspires confidence, and differentiates you from your competitors.

What you get

A complete visual identity: logo (variations), color palette, typographies, graphic elements, documented brand guidelines, and ready-to-use source files.

The benefit for your business

You will have a professional and consistent brand identity that strengthens your credibility at every touchpoint: website, social media, print materials, packaging.

What's included

Discovery workshop (values, positioning, targets)
Artistic direction research and mood board
3 logo proposals
Logo variations (color, B&W, favicon, social media)
Primary and secondary color palette
Typographic selection and hierarchy
Complementary graphic elements (patterns, icons)
Documented brand guidelines (PDF)
Source files (AI, SVG, PNG, PDF)
2 rounds of revisions included

What's not included

Print material design (business cards, brochures)
Packaging design
Website creation
Communication strategy
Content writing (slogan, baseline)
Photo or video shoot

Who is this for?

Startups and creators

You are launching your business and need a professional image from the start.

Companies in repositioning

Your brand has evolved, and your visual identity no longer matches who you are today.

E-commerce brands

You sell online, and your branding must inspire confidence and stand out in a competitive market.

Why invest in a professional visual identity?

  • 1

    First impressions are visual. In 0.05 seconds, a visitor forms an opinion about your brand. A professional identity immediately builds trust.

  • 2

    Consistency reinforces memorization. A visually consistent brand across all media is 3 to 4 times more easily remembered.

  • 3

    Branding justifies your prices. A premium image allows you to position yourself in a higher value segment.

  • 4

    Visual identity is a lasting investment. A good logo and solid brand guidelines serve your brand for years.

Frequently asked questions

How long does it take to create a visual identity?
Allow 3 to 4 weeks between the discovery workshop and final delivery. This period includes research, creation, presentation, and revision phases.
Can I see examples before deciding?
We share a mood board and artistic directions before starting the creative work. This allows us to align on the desired direction.
What happens if I don't like any of the 3 proposals?
The 3 proposals are based on the discovery workshop and the validated mood board. If none are suitable, we will analyze the reasons together and propose a new direction within the included revisions.
Are the files usable by my printer?
Yes, we deliver files in all necessary formats: vector (AI, SVG, EPS) for print and bitmap (PNG, JPG) for digital, in CMYK and RGB.
Do you include a slogan or baseline?
Slogan or baseline writing is not included in this offer. However, we can integrate an existing slogan into the logo and brand guidelines design.

Visual identity is the foundation of any brand strategy. It is not limited to a logo: it is a coherent system of colors, typographies, and graphic elements that tells your story and conveys your values at every touchpoint with your audience.

Our creation process begins with an in-depth discovery workshop. Understanding your values, positioning, and targets is essential to create an identity that reflects you and resonates with your market. This strategic work is what differentiates professional branding from simple logo design.

Well-documented brand guidelines are a valuable operational tool. They ensure that your identity is correctly applied across all media, by all your providers, today and tomorrow. It is an investment that protects the consistency of your brand in the long term.

Ready to take action?

Every project is customized after a discussion with our team. Book a free 30-minute call, no commitment, to define your needs and the best approach together.

Our services are set up only after a personalized discussion.